[단독외신] Google lifts ad ban on anonymous blogging site ZeroHedge

Enlarge Image

ZeroHedge is back on Google’s ads platform after a several-week-long ban.

The financial site, which is known for posting most of its articles under the pseudonym Tyler Durden, a fictional character played by Brad Pitt in the movie “Fight Club,” can once again tap into the search giant’s lucrative advertising money, a Google spokesperson confirmed.

ZeroHedge was suspended in June after it was found to have violated Google’s policies related to race. Google at the time told The Post that the action came after finding racist content in the comments sections of both sites.

But by June 21, ZeroHedge had removed the offending content and implemented a content moderation system to clean up its comments board — moves that brought the site back in line with Google’s rules and allowed it to start raking in the Google ad dollars again.

“We work with publishers to keep them aware of our monetization policies, which cover user comments on sites, and offer guidance on how to address policy violations if they wish to be reinstated,” a Google spokesperson said in a statement. “We have policies like these for many reasons, including to ensure companies advertising with us have confidence their ads aren’t running against dangerous, derogatory or hateful content.”

CNBC first reported ZeroHedge’s reinstatement.

It wasn’t ZeroHedge’s first major run-in with big tech. The blog’s page was suspended by Twitter in February for publishing an article linking a Chinese scientist to the coronavirus outbreak.

Twitter reinstated the blog’s page last week after determining that the suspension was a mistake.