New managing director in Fissler Korea

[Provide Photo by Fissler Korea]

German premium cookware brand Fissler announced that it would appoint a new Korean managing director, Robert Rhee.

Robert graduated from Sogang University's Department of Business and holds an MBA from University of Iowa (USA). He has a solid international marketing and leadership experience, having worked for companies like CJ, Johnson & Johnson, Reckitt Benckiser, Shoemarker, Converse, Homeplus and latest Diageo. He has a strong passion for consumer brands.

Jacob Øesterhaab Fissler Global CEO say that “Korean market is one of the most important markets for Fissler. Now is an important time for Fissler to take a leap forward as a global brand. With the appointment of Robert, we set a higher ambition level for growth of the preferred brand of premium cookware in Korea”

Robert Rhee Fissler Korea new managing director say “I am very happy to start a new journey at Fissler, which leads the premium cookware market.

 Through close collaboration with Fissler HQ, Fissler Korea will provide the best cooking experience for Korean consumers' kitchens. "I will do my best to help Fissler maintain its premium brand leadership through strategic sales and marketing activities."  From December 1st, Robert Rhee will serve as Fissler Korea managing director.